TIP! It is important that your posts are always professional. While social media sites provide a relaxed atmosphere, your business still needs a professional appearance.
TIP! Make sure any content you publish is linked through your Facebook. If you're a blogger you should put a link to your Facebook page at the end of your posts.
TIP! You may wish to create a Facebook group rather than a Facebook page. A Facebook group will help encourage your followers to develop and participate in an online community where they can interact together.
TIP! When using Facebook to do your marketing, take advantage of tools like Facebook Offers whenever possible. Set up your offer and switch it to Promoted Post via your Wall.
TIP! Answer all questions and comments sent to you via Facebook. Thank the person for taking the time to contact you, and do your best to provide a helpful answer to their question.
TIP! A Facebook advertisement can be a good investment. Ad customization options for age, gender and more can help you.
TIP! One great way to get people to pay attention to your brand is to give away something. Offer a freebie to anyone who likes your Facebook page or subscribes to your emails.
TIP! For business that sell items like cars or major appliances that are purchased infrequently, a Facebook page for their business might not be the best answer. You have customers that come and go at random times so they probably won't follow your posts on Facebook.
TIP! Hiding content from people who are not fans is wise if you want visitors to become followers. If your Facebook page has a hidden area that can only be seen by followers, you can motivate more visitors to convert to followers.
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